JOICO Curl Confidence Defining Crème 177ml

Description

Celebrate your texture with NEW Curl Confidence Defining Crème–a frizz-busting boost of shine, hydration, and movement that beautifully defines every wave, curl, twist, and ringlet on your head.

Why you’ll love it:

Defines & Enhances Texture / Curls

Reduces Frizz

Boosts Shine

Hydrates Hair

No Sticky or Crunchy Feel

Who will love it?

For individuals with wavy/curly or textured hair that want a product to help define/refine their curly/textured hair while fighting frizz and adding shine.

What’s inside?

Putting old-school crunchy stiffness in the rearview, this texture wizard will have your curls bouncing with joi.

Vegan Protein

Protein provides strength to hair, improves combability. This vegan form of protein, made from pea and vegetable proteins are a close match to the protein found naturally in hair.

Moringa Seed Oil

A rich source of antioxidants, Vitamins A and E, Zinc, and Silica (all fundamental to creating healthy, strong, damage-resistant hair) helps to boost shine and softness.

How to use:

Curl Confidence is used on damp or dry hair to help define texture/curly hair without weighing hair down or leaving it stiff. Once dry (naturally or with a diffuser) your curls are soft but defined with a satiny glow.

• Apply to damp hair
• Air-dry or blow-dry with a diffuser